Media Lesson 3 

Purposes of music videos - Generate revenue/ Promotion

Promoting artist, single or album

Create controversy to get people talking about it and sell product (something that causes conflict between different people in society 

Artist more fame = more money from sponsorship and sales

Record company Higher sales = More profit

Why make a controversial video? Shine light on a specific subject

Very controversial topic so would've caused many people to talk about the video and Erykah Badu wanted to shine light on the fact that society says that people should think a certain way or live & act a certain way.
The video is so controversial because she was nude in a public place with children around.